Gain insights from industry experts at our free QIC Tech Meetup Yerevan 2025, featuring speakers from DataArt and Text’nPayMe, hosted by QIC digital hub and IT Association of Armenia

Agenda

Viktor Fliichuk

Product Owner/Travel Stream at QIC digital hub
How Strategic Shifts and Bold Decisions Reignited Product’s Growth – 6:30

I’ll share practical insights from the successful rebranding we implemented this year at QIC:

• How to recognize signals indicating the need to rethink a product
• Key steps to effective rebranding
• How to re-engage existing customers and attract new audiences
• How to launch a scalable MVP in less than 2 months, operating like a startup inside the large company
• Lessons learned from this experience

Iuliia Golovanova

BA/SA Medical & Life at QIC digital hub
From Idea to Release: The Journey of a Feature in an Insurance Digital – 7:10
In this talk, I will present the complete lifecycle of a feature in an insurance digital product. I will explain why even a “simple feature” is a full-fledged project:

• How ideas are born: sources and the reality behind initial requests
• How to turn an idea into a clear structure
• How to manage external and internal dependencies when not everything is under your control
• How to hand over to development and maintain context
• Post-release activities: support, feedback and summarizing results

Viktor Vasyukov

Expert BA at DataArt
Transforming P&C Insurance: Modernization of Core Systems – 7:40
In this session, I will share our experience in modernizing core insurance systems, how we assist clients in transitioning from legacy platforms or launching new insurance businesses. We will discuss the specifics, challenges, and insights gained from our journey.

Arthur Karapetian

CEO and Co-Founder at Text’nPayMe
Designing Secure Products: UX Perspective – 8:30
Security and usability are often seen as trade-offs, but they don’t have to be. In this talk, I’ll present a UX-first approach to secure product design, where friction becomes a feature, not a flaw. We’ll look at how clear interfaces and smart defaults can drive secure actions without overwhelming users. Using real case studies, I’ll show how to integrate security into the design process early — avoiding costly rework and enhancing user trust.

Anton Khatsiatouski

QA Engineer at QIC digital hub
Charles Proxy: Your Daily Testing Tool – 9:00
Manual testing goes beyond simply replaying user scenarios. Charles Proxy is a tool that helps accelerate testing, validate front-end, back-end and API interactions, find elusive bugs, and bypass limitations for quick scenario verification. We’ll explore real-world cases and I’ll share how Charles has become an indispensable part of my workflow.

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